This fight was likely so high in attendance because of the dedicated fanbases of Australians (for Whittaker) and New Zealanders (for Adesanya). With the general popularity of fighting sports in Australia already high, it made this an epic event in live attendance and globally. Here are the averages of pay-per-view data between 2001-2018: Some of these years will have considerable outliers that bring up the averages. Fighters such as Michael Bisping from Britain, Royce Gracie from Brazil, Bas Rutten, who is Dutch-American and of course Conor McGregor from Ireland have brought international attention and the subsequent audience to the UFC that has totally outshined anything the NFL has been able to do worldwide. (September 22, 2021). Find your information in our database containing over 20,000 reports, most valuable sports business brands worldwide, leading buy-rates of UFC pay-per-view events, share of Americans who watched a pay-per-view event, proportion of Americans who visited UFC.com, most popular type of submission in the UFC. As the top driver of growth, Spain could soon become a destination that inspires more people to participate in MMA sports and watch competitions like the UFC. Sie knnen Ihre Einstellungen jederzeit ndern, indem Sie auf unseren Websites und Apps auf den Link Datenschutz-Dashboard klicken. Due to varying update cycles, statistics can display more up-to-date newsletter, UFC 285 Jones vs. Gane Main Event T-Shirt, UFC 285 Shevchenko vs. Grasso Co-Main Event T-Shirt, UFC 285 final faceoffs: Jones has tense staredown with Gane, McGregor makes cameo, UFC 285 weigh-in results: Jon Jones records 248 pounds for heavyweight debut, Geoff Neal misses by 4 pounds, Jon Jones fires back at critics after debuting new heavyweight physique: Good thing its not a bodybuilding competition, Cody Garbrandt confesses his life was in shambles before flyweight debut: I wasnt in a good place. Boxing simply has a long history that has passed between several generations. the A lifelong martial arts fan who fell in love with MMA in 2018 and has practiced mixed martial arts ever since. This only grows yearly as more women train in mixed martial arts or watch the sport. UFC ended the year with half of what ONE achieved, earning 6.1 thousand average engagements per post, while, Average Facebook engagements per post 2021. ET with that card earning 733,000 viewers on average. Please enter a valid email and try again. The biggest growth markets for the UFC up to 2016 were Russia, Spain, and Poland. UFC on FOX final show will likely continue the promotions trend of awful ratings, which started at 5.7 million in 2012 and ended at 1.4 million for its most recent show in 2018. The UFC has various training camps and has over 500 fighters currently signed to UFC contracts, but none of these camps makes the kind of revenue a single NFL franchise can bring in per year. UFC Fight Night 128 ratings and viewers for the "Barboza vs. Lee" mixed martial arts (MMA) event on FOX Sports 1 last Saturday night (April 21, 2018) in Atlantic City, New Jersey. The UFC also has big fanbases in other countries like Russia, Canada, Brazil, the UK, Australia, Mexico, and China. UFC 231 preliminary card ratings beat the 2018 average, thanks to the absence of college football, as well as some quality fights on FOX Sports 1. Boxing had its biggest drawing fight ever in 2015 when 4.6 million paid out to watch box-office juggernauts Mayweather and Manny Pacquiao collide but, with only one card mustering a million viewers since, that is looking like a last hurrah. New Notebook file_download Download (4 MB) more_vert. Latest UFC rankings update following the UFC 277 pay-per-view (PPV) event on July 30 in Dallas, Texas, with Derrick Lewis falling out of the Top 5 at heavyweight. This was a huge leap for ONE, which closed out the previous calendar year with 6.1 billion views. The contest was a rebooking of their September fight, which ended in 15 seconds after Stephens could not continue after Rodriguez poked him in the eye. This article will provide you with detailed UFC viewership statistics from verified data sources showing how much it has grown in audience numbers, pay-per-view buys, and much more. The next PFL card will take place on Thursday night with the broadcast on ESPN2 while the next UFC pay-per-view will go down on May 15 on ESPN. The UFC event topped a pair of NBA games as well as Top Rank Boxing, which followed the prelims at 10 p.m. Four more things to know (from ESPN Stats & Information) 1. Opinions expressed by Forbes Contributors are their own. 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The primary demographic of UFC fans are from the USA, with over 75% male, 60% white, 60% between the ages of 25 and 44, and 60% making under $50,000 per year. Following the release of UFC on FOX 11's low overnight ratings, much has been made about the UFC's . The most sold UFC fight on record (in Pay-Per-View terms) was Khabib Nurmagomedov against Conor McGregor at UFC 229 on October 6th, 2018. UFC divides its fighters into nine weight classes, $30 million per season + $5 million in endorsements = $35 million, $3 million per fight, though McGregor made between $85 million and $100 million for boxing Mayweather, NBCs Sunday Night Football 18.175 million, No total available, but UFC on FOX: 1.828 million, ESPNs Monday Night Football 10.757 million, Thursday Night Football (NBC/CBS/NFL Network) 10.937 million, Highest viewed game drew 26.88 million viewers, Highest viewed UFC fight drew 4.3 million pay-per-views. Floyd Mayweather only earned the third spot in terms of recognition with 79%, despite extremely high viewing figures in the last decade. UFC attorney Hunter Campbell denies reports that UFC 225 tanked at the pay-per-view (PPV) box office, but is unable to provide any proof to the contrary. Level of interest in UFC in the United States as of September 2021 [Graph]. While UFC on ESPN 6 began during prime time, it was the first UFC on ESPN event to be broadcast on ESPN2. A UFC fighters pay depends on how many previous fights theyve had, how popular they are and how often they fight per year. interim Sports Wagering Supplier license, under license number SWS 066, issued by the West Virginia Lottery Use Ask Statista Research Service, Average salary of professionals in KBO league South Korea 2022, by team, Average player salary in K League 1 South Korea 2021, by team, Average wages in the KBL South Korea 1997-2021, Registered players in the KBL South Korea 2021, by team. Currently, you are using a shared account. While they might not be among the highest earners in society, sports fans are huge in numbers. Get the best reports to understand your industry. arrow_drop_up 841. In 2016, Nielson reported these countries in their World Sports Review: Surprisingly, its not just the USA that loves mixed martial arts. That fight had 4.3 million pay-per-view buys in the United States, which, at @ $100 a pop, brought in about $430 million. the chaos and violence the fight game brings to the table. During the 2019 Super Bowl, the cost of a 30-second commercial was between $5.1 million and $5.3 million. The second biggest was in 2009, with an average of 617,000 PPV buys. I think this is mainly due to the growing local competitions in these areas (like One Championship), which breeds a large viewer base among the size of the population. If youre in a hurry, heres the bottom line about UFC viewership statistics in recent years: The Ultimate Fighting Championship generated an average of 447,000 pay-per-view buys in 2018, a 31.47% increase from 340,000 buys in 2017. So how do those NFL viewership numbers compare to UFC? There are many common questions about the UFC buys, viewer stats, and popularity in the sports world. Also, didn't factor in when prelims . UFC Brasilia ratings underperformed for the "Lee vs. Oliveira" event last weekend in Brazil, with numbers coming in at the lowest of the ESPN era. 10, 2021 KO/TKO 1 5:00 loss. It faced plenty of competition from other sports, but . Entering into the noughties meant significant strides for the brand to produce even more excitement and viewership as time passed. The UFC has "remained steady in its ratings among its base demographics," men 18-34 and men 18-49" Meanwhile, it has seen a "sharp demographic increase among older viewers (adults 35-54 and adults 55+), women and Hispanics" ( SPORTS.YAHOO.com, 8/24 ). Many kiwi flew over from New Zealand to attend the event. 1-800-GAMBLER (NJ, PA, WV), 1-800-9-WITH-IT (IN), 1-800-BETS-OFF (IA), 1-800-522-4700 (NV), 1-800-522-4700 Thats due, in part to the sudden attention to concussions and the resulting CTE (chronic traumatic encephalopathy) made public in books like League of Denial and Brainwashed, as well as from the outrage created when NFL players began to protest racial inequality by taking a knee during the national anthem. Now that you know about PPV buys and viewing statistics for the Ultimate Fighting Championship, you might want to know what happens when UFC fighters miss weight or how the UFC is scored. While UFC on ESPN 6 began during prime time, it was the first UFC on ESPN event to be broadcast on ESPN2. On secondary ticket providers like StubHub, Ticketmaster, TickPick and Vivid Seats, the typical cost of a Super Bowl LIII ticket was well above $5,000. number 94414163), granted a vendor registration number VR007603-20-001 by the Michigan Gaming Control Board, There has been roughly an 8% decline in attendance since the 2016 NFL season. The 2021 report by Nielsen showed that ONEs video views have doubled in just 12 months. liability for the information given being complete or correct. ET on Friday. UFC on ESPN 1 was going up against the NBA All-Star Game and a boxing event headlined by Leo Santa Cruz vs. Rafael Rivera. Revenue sharing was initially set up to ensure that richer and poorer teams start the season out on semi-equal footing, otherwise, the competition suffers. A daily roundup of all your fighting news from MMA Mania, By submitting your email, you agree to our, MMA Mania, UFC news, results, videos, rumors, fights, Sign up for the The NFL is a boys-only league, while the UFC also has a womens division. This past Friday saw the return of the PFL after the organization did not promote any cards during 2020 due to the ongoing coronavirus pandemic. 1-rated program across all of cable this past Saturday night. This blog is to share the passion of MMA and help others get better at this sport we love!Learn more about MMA Hive. His love for MMA comes from Sign up for the You have 1 All Access article remaining this month. But that doesnt mean it can never come close, especially when you consider how new MMA is in America as well as the fact that the UFC holds events all year long, not just during a particular season like the NFL does. Buys for pay-per-view shows by the UFC have grown considerably since its origins in the 90s. Please do not hesitate to contact me. The UFC tries to offset that, of course, with higher ticket prices. A daily roundup of all your fighting news from MMA Fighting, By submitting your email, you agree to our, Video: Conor McGregor, ultra-jacked Jake Gyllenhaal film Road House scene after UFC 285 weigh-ins. UFC 228 Prelims Ratings On FX Were Bad. In terms of digital fan engagement on Facebook, ONE sealed its spot at #4, getting approximately 16.6 thousand average engagements per post. Below youll find answers to many of them discovered in my research. [Online]. Those questions and more will be answered below while we compare and examine the NFL and the UFC their revenue, salaries, viewership, attendance and ratings and do our best to determine which is better maneuvering itself to be number one in America and around the world. You need at least a Starter Account to use this feature. But the NFL is certainly trying, especially in the United Kingdom, where NFL viewers increased by 60% in 2017. The NFL did well in 2018, pulling in $14 billion in total revenue, which ended up being $900 million more than they brought in the season before and a $6 billion boost from 2010. an If you widen the interest broader to mixed martial arts, Nielson also reported that certain countries grew significantly between 2014 and 2016: The interest in mixed martial arts has spread from North America to Europe. UFC on ESPN 5 was broadcast on ESPN but had a start time of 3:00 p.m. If you feel like you're losing control over your gambling experience, call Latest Finish in a Three-Round Fight . According to statistics from Team Marketing Report, the average cost of an NFL ticket was $92.98 last year, which was up 8.3 percent from the previous season. Pay-Per-View Buys are often considered one of the most crucial viewership statistics for the success of mixed martial arts events, particularly the UFC, as most audiences watch the event by live streaming. Champ Main Card Breakdown, UFC 230 Brings In 250,000 Estimated PPV Buys, UFC Sao Paulo Settles For Scraps In Prime Time Ratings, Shocker! UFC 285 will be shown live on BT Sport 1 in the UK and will also be shown live on the broadcaster's app. UFC Fight Night 129 ratings for the Demian Maia vs. Kamaru Usman-Led mixed martial arts (MMA) event on FOX Sports 1 last Sat. NFL viewership is slightly down, and UFC viewership is much smaller but growing. For example, last year the New York Giants signed running back Saquon Barkley to a deal worth $31.2 million (with a signing bonus of $20.77 million). F1 viewership continues to soar over last year, 2019. The drastic growth of the company catapulted the UFC among the most valuable sports business brands worldwide. The UFC has deals with some big names, including 7-Eleven, Modelo beer and BodyArmor, so the money is there, just not at the same level as in the NFL and certainly not made public in the same way. "Level of interest in UFC in the United States as of September 2021." Cumulative reach measures the number of unique viewers who tune in to watch at least one minute of a TV broadcast. A Super Bowl-like event happened prior to that in 2016 in the UFC Womens division between Ronda Rousey and Amanda Nunes. According to the Nielsen Ratings System, the UFC 261 prelims, which aired on ESPN starting at 8 p.m. The Ultimate Fighting Championship generated an average of 447,000 pay-per-view buys in 2018, a 31.47% increase from 340,000 buys in 2017. UFC ratings have been surging throughout the pandemic. Nevertheless, NFL viewership numbers obliterate UFCs in every category. | 13 February - 08:48 | Richard Janvrin. ", Morning Consult, Level of interest in UFC in the United States as of September 2021 Statista, https://www.statista.com/statistics/1122523/ufc-interest/ (last visited March 04, 2023), Level of interest in UFC in the United States as of September 2021 [Graph], Morning Consult, September 22, 2021. For all the latest tips, predictions and special offers directly into your inbox once a week. Morning Consult. As a Premium user you get access to the detailed source references and background information about this statistic. The numbers below are the average viewership for the entire broadcast. 117656-1, The cheapest ticket for the McGregor versus Merryweather fight was $1,335, with the front-row seats at the 100 level going for between $9,000 and $16,000. Conor McGregor Dustin Poirier 0 0 . (CO, The average viewers for the event were 805,000, which put it ahead of UFC on ESPN 5, but behind the other four UFC on ESPN events. The UFC was in Boston on Friday for the UFC on ESPN 6 fight card. Upgrade your subscription to get all the news you need: Adding SBJ weekly content will give you the comprehensive view of sports business with: Adding SBJ daily content will give you the comprehensive view of sports business with: UFC events have delivered strong viewership on ESPN linear channels and good streaming numbers on ESPN+. The fewest people in eleven years watched the New England Patriots defeat the Los Angeles Rams, 13-3, in Super Bowl LIII last season, just 98.2 million people worldwide tuned in. We support responsible gambling. Monday's Game 2 of the ALCS drew 1.88 million . You'll need a subscription, and there are a few options for how to get one. He has . ET ended up with 951,000 viewers on average with a .36 rating in the coveted 18-49 year old demographic, which was tops for all programming on Saturday. The NFL has a huge advantage over the UFC as far as team worth goes, but that is mainly because there are no actual teams in the UFC. Written by Joe Bloom Published on February 24, 2023April 21, 2022 Updated on February 24, 2023. We respect your privacy. 21+ | T&Cs, time limits & exclusions apply. Already a subscriber? NBCsSunday Night Football, ESPNsMonday Night Footballand the sharedThursday Night Footballpackage (between NBC, CBS, NFL Network and Amazon) all increased in viewership after having decreased for two straight seasons. The UFC on ESPN 1 prelims snagged an average viewership of 988,000. Register for a free SBJ account to unlock one extra article per month. American-based MMA promotion UFC ranked #5 on the list with 6.6 billion views, while fellow mixed martial arts promotion Bellator MMA ended its year with 227 million views. ESPN Stats & Information and UFC Stats. ET ended up with 951,000 viewers on average with a .36 rating in the coveted 18-49 year. This was a huge leap for ONE, which closed out the previous calendar year with 6.1 billion views. BOSTON, MASSACHUSETTS - OCTOBER 18: (L-R), Dominick Reyes punches Chris Weidman in their light heavyweight bout during the UFC Fight Night event at TD Garden on October 18, 2019 in Boston, Massachusetts. The UFC has produced 19 pay-per-view fight cards during its relationship with ESPN, which began 20 months ago in January 2019. As with the other five American sports leagues weve compared to the NFL (NBA, MLB, NHL, MLS and NASCAR), UFC just cant measure up to the financial and popular success of professional football. Given that rugby is the primary sport loved by English fans, then soccer (their football), any penetration into that market is seen as a plus. ET on ESPN 2, also ended up at No. NFL quarterbacks make about $4 million per year on average, while the typical NFL athlete earn about $1.9 million every season. In other words, over thirty-eight times as many people went to football games over UFC fights in America in 2017. A BJJ aspirant, Updated 2 years ago. One UFC on FOX show from Milwaukee averaged 1.828 million viewers while another UFC fight night drew an average of 1.867 million viewers. For example, Mayweather vs. Pacquiao generated 4,600,000 pay-per-view buys. Despite the long absence, the PFL ultimately delivered mediocre numbers for the promotion with 156,000 viewers on average across the broadcast that aired on ESPN2 starting at 9 p.m. 1 rated program on cable on Saturday night. Cub Swanson enters his co-main event against Giga Chikadze on a two-fight win streak after having lost his previous four fights. Sorry, something went wrong with the copy but here is the link for you. (18-5-2) was a fight of the year candidate, . While boxing insiders fret over where their next landscape changer will surface from, UFC is enjoying the most successful spell of its existence, pulling in over a million views five times in 2016 alone, an incredible rise for a company averaging around the 50,000 mark 15 years ago. Live attendance is holding steady at UFC events, but because of where they are held their attendance numbers pale in comparison to the NFLs. And St. Pierre vs. Shields for UFC 129 got 55,724 attendance. The PFL may be scooping some viewers and fighters away from the UFC but it is not in the same weightclass when it comes to media rights. UFC vs boxing: How UFC is edging ahead in the popularity stakes. Lets take a deep dive into the statistics. NFL players on the large side average 6-foot-5 and 315-pounds (offensive line) and the smaller players average about 5-foot-11 and 193-pounds (cornerbacks), while the UFC divides its fighters into nine weight classes : Strawweight: 115 lb and under Flyweight: 115 lb - 125 lb Bantamweight: 125 lb - 135 lb Featherweight: 135 lb - 145 lb When people click on our Overview and forecasts on trending topics, Industry and market insights and forecasts, Key figures and rankings about companies and products, Consumer and brand insights and preferences in various industries, Detailed information about political and social topics, All key figures about countries and regions, Market forecast and expert KPIs for 600+ segments in 150+ countries, Insights on consumer attitudes and behavior worldwide, Business information on 60m+ public and private companies, Detailed information for 35,000+ online stores and marketplaces. After graduating from the University of New Hampshire with a BA in Journalism, Richard Janvrin has been covering iGaming and sports betting since December 2018. In, Morning Consult. According to the Harris Poll, Mike Tyson was the most recognized boxer among 89% of respondents, followed by Muhammed Ali at 88%. The best of the best: the portal for top lists & rankings: Strategy and business building for the data-driven economy: Industry-specific and extensively researched technical data (partially from exclusive partnerships). night (March 7, 2020) with a four-fight preliminary card topped by Sean OMalley vs. Jose Quinonez. The UFC is fast becoming one of the most significant sports leagues globally, successfully bringing mixed martial arts to the mainstream. Those outliers usually involve Conor McGregor. Statista. The UFC can bring in millions of PPV buys on some of its top events through great global live streaming efforts. her opponents in seconds. In terms of sponsorship revenue, the NFL averages more, but by how much is difficult to determine since the UFC is a private company, and their financial information is somewhat guarded.. In contrast, the UFC only brings in several hundred million of revenue. Reyes earned a Performance of the Night bonus for his stoppage win. Click on row to see detailed stats W/L Fighter Kd Str Td Sub Event Method Round Time loss. Mexico vs New Zealand: Kiwis appeal in handicap market, Czech Republic U21 vs Italy U21: Azzurri can impress again, Ranking the greatest Champions League comebacks, Squad depth: How Europes top teams are managing players, Euro 2024 qualifying: Analysing each group, Super Bowl LVII preview: Chiefs vs Eagles, Champions League round of 16 preview: Analysing each tie, Top strike partnerships: Goalscoring bromances 2023, Cristiano Ronaldo: The worlds best paid sports star, Tennis in 2023: The players to look out for, What to expect in the 2023 January transfer window. Which puts the majority of earnings for UFC fans under $100K. Click below to sign in. As soon as this statistic is updated, you will immediately be notified via e-mail. By subscribing, you are agreeing to data than referenced in the text. You might find it helpful for further reading to learn more about the UFCs viewership stats in recent years. WSN.com is registered with the New Jersey Division of Gaming Enforcement (DGE) under affiliate vendor ID